More Green Carpet Challenge luxury!!!

This is a drool worthy post. I absolutely adore Livia Firth and what she has done to bring awareness to the luxury fashion industry in regards to the environment and labour standards.  She started a consultancy company called eco-age which works with brands to build sustainability into their supply chain. Part of that is the Green Carpet Challenge in which she partners with luxury power houses to go above and beyond in the creation of a collection that meets her high standards. I have already posted about the gorgeous Gucci bags made of anti-deforestation leather in the Brazilian Amazon, now here are two more luxury designers that have partnered with the Green Carpet Challenge to create stunning pieces that shows the world that not only is sustainability possible it is crucial to the future of our planet and people.

Since high street stores like Zara and H&M get inspiration from luxury runways, my hope is that if luxury fashion puts sustainability at the forefront of their designs than the high street too will have to follow suit.

First up, as if there wasn’t enough to love about Sergio Rossi! He is embracing sustainability and debuted a capsule collection on Sept 3rd. These GORGEOUS stiletto shoes and bags are made out of the first EVER locally sourced organic silk from a family run mill in Italy and lead free swarovski crystals. Take a look:

also in black!

these are my favourite!…

Other notable sustainable features of these stunning shoes is the use of chrome-free leather finishing from Europe and nickel-free metals.

We move on to the stunning display of British-Turkish designer, Erdem Moralioglu, sustainable collection that launched during London’s Fashion Week this past September at The Wallace Collection.  The GCC has strict criteria in which the designers have to comply with which means the 12 designs were made from reused, surplus, or sustainably certified materials.  However, that didn’t ruffle his feathers as the designs are all very much in tune with Erdem’s feminine, luxury aesthetic.

As quoted in the Telegraph, “I was inspired by the Wallace Collection,” revealed the designer; “I loved the idea of creating a collection that had a really human hand to it.”

You can see in the pics below that each dress was displayed as a work of art..a canvas to be admired.

The Erdem Green Carpet Collection in partnership with Mercedes-Benz at ...


Gucci…doing it right!


Luxury brands like Gucci, Prada and Dolce and Gabana are not without their own  scandals and controversy around sweatshops, the environment and challenging the “Made in Italy” label.  However Gucci seems to be on a mission to set things right!!

This ground breaking partnership between Gucci and Livia Firth’s Green Carpet Challenge, Rainforest Alliance and the National Wildlife Federation had sustainably produced the world’s first luxury bags made out of anti-deforestation leather from the Brazilian Amazon!! And how gorgeous they were!  With a passport included with the bag detailing complete traceability of the supply chain, these bags are a turning point in promoting a system  whereby companies and brands are held accountable for how their products are produced and ensuring it is not done in an unsustainable, environmentally and socially hazardous manner. Jenny Greenwell of Eco-Age points out “The bags have been tanned with environmentally safe vegetable dyes, and the ranches where the cows are brought up and slaughtered for meat are 100% deforestation free.”  Thank you Gucci for setting an example for other luxury brands….this goes to show that sustainability is luxurious!  This collection was released back in 2013 but I truly hope to see more of this in the future!

See the full article here: