Eco innovation: Reebok’s compostable sneaker

The race is on for brands to find more sustainable materials for their products and Reebok has taken to the challenge very seriously! In the October 2017 issue of Natural Awakenings magazine, you will find an article about Reeboks new innovative sustainable closed loop sneakers.

“Reebok is introducing a completely compostable sneaker designed to neither harm the environment when created nor potentially clog a landfill when discarded. The shoe’s upper section is made of sustainable organic cotton, while the sole is derived from industrially grown corn, harvested when it’s older and tougher. Even the eyelets are stitched, using no metal or plastic.”

Now this is truly a step in the right direction!

reebok plant-based sneakers


Fabric 101

In the world of everything polyester, exploring new and unique fabrics may sound scary and daunting to you.  However, there are so many new innovations in textiles these days that it’s so exciting to see and learn about!  At least for me…but I’m like a kid in a candy store when it comes to fabric. Oh the possibilities!

Tru’s first collection is all made out of modal and I realised that many people hadn’t heard of it, so I wanted to give you all a brief intro to some great sustainable fabrics to look out for and to know that there is more out there than just polyester.  There are many harmful chemicals used in the production of polyester, including carcinogens, and if emitted to water and air untreated, can cause significant environmental damage. Even within polyester there are sustainable options like polyester made from recycled plastic bottles!  Who would have thought? Continue reading Fabric 101